AI workflow engineer & actress for UGC & content creation · Remotekelseyiverson

Kelsey on stage at DevOpsDays Boise in 2019, presenting a browser's cookie inspector on a large screen to a seated audience
Kelsey holding a stack of filament spools beside a Bambu Lab 3D printer, with the hook “#1 MISTAKE” on the van door
5 Things I Wish I Knew Before My First 3D PrinterKelsey Iverson
Two vans parked in the Mexican desert beside a tall cactus, with Kelsey standing on the roof of one and a dog sitting in the foreground
Lost in MexicoKelsey Iverson
Instagram insights for one reel: 72,375 views, 0.2% from followers and 99.8% from non-followers
Facebook insights: 45,917 views over 60 days, up 325%, with a spike on 8 September

Brands I've worked with

  • Subaru
  • Wynn Las Vegas
  • Bambu Lab
  • Dairy Queen
  • TAO Group Hospitality
  • Seattle University
  • TVNorge
  • Encore Las Vegas
  • Planned Parenthood
  • Let's Canoe
  • Fitness Connection
  • XS Nightclub
  • Sotheby's International Realty
  • Boise Burn
  • Harrah's
  • Western Honda
  • Ghostbar
  • Fantastic Sams
  • Black-and-white photo of Kelsey lying back in tall grass, in white trousers and a dark top
  • Black-and-white overhead shot of checkered slip-on shoes on a pool's concrete edge
  • Black-and-white portrait of Kelsey in a cheer uniform, smiling and holding pom-poms
  • Black-and-white overhead shot of a spotted dog standing in a shallow pool
  • Black-and-white photo of Kelsey against a stone wall, wrapped in white fabric and looking down over one shoulder
  • Black-and-white flat lay of a bikini top and sunglasses on a pool deck
  • Black-and-white selfie of Kelsey in a wide-brimmed hat, lying on a beach by a lake
  • Black-and-white overhead shot of a floral dress and sandals on a sun-dappled path
  • Black-and-white photo of Kelsey cheering with teammates on the field, pom-poms raised

We are heading away from launching apps and building a following later. The future is building an organic following, then letting that audience define its needs, and then launching THEIR app.

Kelsey Iverson
  • 72,375views on one reel
  • 37,160views on a trending-audio reel
  • 312followers gained from one reel on a month-old channel
  • 40,886views on one Facebook post

Two ways to work with me

Systems for your team, or UGC media & educational content made for your brand

Build your AI systems

Who this is for

This is for you if

  • You publish more content than your team can catalog, cut, or find again.
  • You have a backlog of footage nobody has time to touch.
  • You've tried AI tools, and they never made it into how your team works.
  • You want scripts and captions at scale that still sound like you.
  • You take over an hour to edit a one-minute reel.
  • You spend over 10 hours choosing files and editing a 30-minute YouTube video.

Consulting

What we work on together

  • Voice and scripts

    Talk the way you normally would, in stories. Your AI learns your voice and cadence from that.

  • Research and briefs

    Market, competitor, and trend research turned into briefs.

  • Clips, captions, and cross-posting

    One long recording cut into captioned vertical clips, scheduled for every platform.

  • A content library that scales

    Every clip and photo tagged and searchable.

  • Calendar, approvals, and rights

    Deadlines, reviews, and usage rights in one place.

  • Audit and reporting

    Where your team's hours go, and every platform's numbers in one report.

Skills your team keeps

  • Research and clean context
  • Writing in your voice
  • Agents for the busywork
  • Simplified tooling

AI Automations

Hours of raw footage, cut to a voiceover by morning

I built my own editing pipeline. Give it a folder of footage and a recorded voiceover, and it hands back a first cut.

  1. Map

    Every clip and photo cataloged and searchable.

  2. Plan

    Shots matched to your voiceover, in story order.

  3. Cut

    A first cut in CapCut, ready to finish.

  • 3,075files mapped on one laptop
  • 20hours of footage
  • 3,011shots labeled
  • 540clips planned into a 27-minute story in about 3 minutes
  • 109shots cut under a 10-minute voiceover
  • 592,175data points collected from the footage

By hand

14 h

About 14 hours of scrubbing to pull clips for one long-form video.

With the map

Overnight

The map runs overnight on one laptop.

Waitlist

Learn the edit system, or hand me your backlog

Learn the prompts and scripts yourself, or have me run them on your backlog.

I use your email to contact you about this, and for the newsletter only if you tick the box.

I make your UGC

Case studies

Organic Reach, Human Connection

@handle.withheldFollow

One summer of side hustles, tracked by the hour

Original audio

Instagram reel

72,375views

A get-ready-with-me video, with a voiceover that tells a story and captions on screen. It plays here muted with the captions removed, to keep the account private. The format works for any good story with a strong hook: Instagram showed this one almost entirely to people who did not follow the account, and 312 of them followed after watching. The account was brand new on Instagram, and this was its 18th post.

  • 99.8%from non-followers
  • 312follows
  • 142saves
  • 23shares
Instagram insights for the reel: 72,375 views, 0.2% from followers, 99.8% from non-followers
Instagram insights for the reel: 733 interactions, 544 likes, 19 comments, 142 saves, 23 shares, 776 accounts engaged, and 312 follows
Organic · No Meta Ad Spend
@handle.withheldFollow

Renting out my van to cover the groceries

Original audio

Instagram reel, October 2026

37,160views

A trending-audio format. The cuts are timed to the song, and its build-up keeps the viewer watching to see what the reveal will be. Here it sells van rentals, and the same structure fits any niche with something to reveal. It reached 25,340 different accounts, and 99.9% of the views came from people who did not follow the account. This was the account's 52nd post.

  • 99.9%from non-followers
  • 25,340viewers
Instagram insights for the reel: 37,160 views, 0.1% from followers, 99.9% from non-followers, and 25,340 viewers
Instagram insights for the reel: 92 interactions, 72 likes, 0 comments, 9 saves, 7 shares, 98 accounts engaged, and 11 follows
Organic · No Meta Ad Spend

Facebook post, October 2026

40,886views

A photo post written for one community group. It reached 29,647 people, and 5,239 of them reacted, commented, or shared.

  • 29,647viewers
  • 5,239engagements
Organic · No Meta Ad Spend
Facebook insights for the post: 40,886 views, 29,647 viewers, and 5,239 engagements

Facebook, 60 days

45,917views, up 325%

Every view on my Facebook profile from 29 August to 27 October 2026. 93.1% came from people who did not follow me.

  • 93.1%non-followers
Organic · No Meta Ad Spend
Facebook insights chart: 45,917 views from 29 August to 27 October 2026, up 325%, peaking near 15,000 on 8 September

Loom · screen recording

Software demo: a CRM walkthrough for a client

Recorded in one take on a sandbox with fictional data, then cut by my own pipeline.

  • One take
  • 30 s of pauses cut
  • Fictional sandbox data

What I make

Formats and niches

Formats

  1. Talking headMe, straight to camera, answering the question your buyers keep asking
  2. ScreencastYour product on my screen, clicked through the way a new user would
  3. Split screenMy face on one side, your product doing its thing on the other
  4. Picture in pictureMe in the corner while a long setup plays out in full
  5. Green screenMe in front of your launch post or a competitor's homepage
  6. Comparative showdownYour product and the one people compare it to, on the SAME task
  7. Hook-first openerThe punchline goes up first... then I back into the story
  8. Field testGear tested out of my van, off-grid, with my dog along
  9. Expert commentaryA developer's take on your product, in plain language

Niches

Luxury UGC

I sidequest as a freelance chief yacht stewardess. Yachts, villas, and high-end hotel stays, filmed the way guests remember them.

Tech hardware UGC

My office is a van. Desks, monitors, office setups, and filming gear, tested with numbers on screen.

App & tech UGC

I'm a software engineer, and I build AI into businesses through my company, Obsidia. Apps, business tools, and AI products, made simple.

  • App reviews
  • Business tool walkthroughs
  • CRM how-tos
  • Feature tours
  • Onboarding walkthroughs
  • Integration setups
  • Before-and-after workflow demos
  • AI agent demos
  • Stilt performers in mummy and demon costumes in a red-lit nightclub
  • A winged warrior costume on stilts leading a performer in white body paint on a chain
  • Costumed contestants on stage at a Halloween contest at 1 OAK
  • A Medusa costume and a mummy on stilts behind a contest check at Jewel Nightclub
  • A mummy on stilts beside a Wild Things costume under a wall of lights
  • A stilt performer in a gold gown with pleated wings spread wide
  • A giant grim reaper puppet beside a woman in a floral dress
  • Iron Man, Captain America, Hulk, and two more costumes on the Las Vegas Strip at night
  • A winged warrior on stilts, a gold gladiator, and a performer in white body paint at Surrender
  • A giant Groot costume and contestants on stage at Marquee Las Vegas as confetti falls
  • Oversized costume-contest prize checks from TAO, Harrah's, and other venues
  • A giant Groot costume posing in a marble casino hall
  • A stilt performer with lit white wings on a nightclub stage

Speaking at Live Events

On professional stages since 2017

3 ways to get started

Tell me about your product